Chief Market Engagement Officer, IMPACTS Research
- Arts and Cultural -
As the Chief Market Engagement Officer at IMPACTS Research, Colleen Dilenschneider utilizes data to help cultural organizations maintain their relevance and secure their long-term financial futures. Colleen is the author and publisher of the popular website Know Your Own Bone, a resource for cultural executives that has been prominently featured in several national publications, and is required reading for numerous graduate programs and professional conferences. She has been a featured expert on audience behaviors surrounding cultural organizations in outlets ranging from the American Alliance of Museums to NPR, and conducts speaking engagements and workshops globally. She graduated from the University of Chicago and received her Masters of Public Administration from the University of Southern California. Ever the curious nerd, she has also completed professional programs at The London School of Economics, Yale, and Harvard. Colleen currently serves on the board of directors of the National Aquarium.
SUPER SESSION: The Data Is In! Connection Is King for Cultural Organizations
Cultural organizations face an urgent need to reach new audiences. Thankfully, these organizations have strategies at their disposal to help them thrive. Research shows that at their most impactful, cultural organizations facilitate connection – not simply to a performance or exhibit, but also between individuals, loved ones, and their communities.